There’s another new face within the walls of Kruskopf Coontz. Kari Johnson has filled the agency’s summer internship position. As the Account Coordinator Intern, Kari (Pronounced, “Car-E”) will support the rest of the account management team.

Kari comes to KC after stints at the Thorburn Group and E Group, Inc. Prior to that, she graduated with a double major in Studio Art and Art History at St. Olaf College where she helped start the campus scooter club, which has since blossomed into quite the phenomenon. Her brand experience includes Polaroid, Fram and her aforementioned alma mater, St. Olaf.

In its fifth new hire in four months, Kruskopf Coontz is elated to welcome back senior art director, Aron Shand after nearly two years at Leo Burnett Chicago. During his time in the Windy City, Aron worked on Sprint, Intel, and DeVry University among others. Aron’s first go-round at KC spanned four-and-a-half years, where he contributed to creative for 3M, BMW Minnetonka and Fuji Ya.

Sue Kruskopf, company founder and CEO said, “Aron is absolutely a part of our agency DNA. As sad as we were to see him go, we’re twice as happy to have him back.” It’s a sentiment shared by KC veterans and rookies alike.

Randy Grubba, Copywriter

In the latest of a recent string of new hires, copywriter Randy Grubba has joined the Kruskopf Coontz creative team. Grubba comes aboard after working at Olson on brands such as Amtrak, Best Buy, LensCrafters, Saucony and many others.

Said founder and CEO Sue Kruskopf, “Finding proven, eclectic talent that perfectly complements your current team is no small task. We’ve found that in Randy, and we’re delighted to welcome him to the mix.”

When he’s not brainstorming, researching or writing, you can catch Grubba hosting a weekly pub quiz with Trivia Mafia every Tuesday night at the Uptown Republic, or playing with his loveably strange Bernese Mountain Dog, Winnie.

In another recent sting of client wins, KC has been hired by Avionte, developer of a unique software solution aimed at helping staffing companies run their business more smoothly.


“Avionte is an true innovator with a real passion for what they do.” said Sue Kruskopf, “In that respect, they’re a great fit for the agency. We’re excited about the possibilities with Avionte and happy to have the opportunity to help them grow.”

KC is currently working on strategy and brand messaging for Avionte with new work scheduled to be revealed over the next few months.

Kruskopf & Company (KC) has announced the addition of Ashley Yantes as a Production Artist. Yantes joins the KC team from 3e — The Lifetime Agency. Her prior experience includes positions at Curb Crowser and Launch House Creative.

Yantes brings many interests to the agency in addition to her production design skills, including interests in photography, hand lettering, and crafts.

“We’re truly excited to add Ashley’s considerable talents at the agency,” said agency CEO Sue Kruskopf, “She brings a great mix of creativity, design and technical skills to the team.”

Kruskopf Coontz (KC) has been awarded work for Plasti Dip International. KC will help develop and execute trade and consumer work for the U.S. based manufacturer of flexible, rubberized coatings.

Plasti-Dip International has grown dramatically in the last few years thanks to a passionate fan base finding and sharing new uses for the product on social media. 

“40 years ago, Plasti Dip started as an easy way to add rubberized grips to tool handles. Now people are using it to customize the look of their cars. And passionate fans are sharing creative uses for the product on Pinterest and Youtube,” said agency founder Sue Kruskopf. “We’re truly excited to immerse ourselves in Plasti Dip, so to speak.”

Development is underway for trade and consumer work that will begin appearing in mid-April in social, digital and print channels. 

“We believe KC is the right partner at the right time,” said Dan Ruege, VP of Sales and Marketing at Plasti Dip International. “They’ve shown us exactly how we can harness the power of our evangelists to help continue growing our brand.”

Kruskopf Coontz has hired Duncan Salyer as an Account Manager. Salyer comes to Kruskopf Coontz from Broadhead + Co., Minneapolis, where he worked primarily on their crop nutrition client, The Mosaic Company.

Salyer is a 2010 graduate of Davidson College, with a Bachelor of Science in Psychology. He began his career in the public relations sector working for Padilla/CRT, Minneapolis, with their agri-business team devoted to client BASF.

“We are thrilled to have Duncan aboard,” said Sue Kruskopf, CEO and founder, Kruskopf Coontz. “He brings a mix of experience in psychology, PR, social media and advertising that will serve both our current and future clients well,” Kruskopf added. 

3M Interactive Strategy Minneapolis - Kruskopf

Kruskopf Coontz (KC) has announced that they have recently earned back 3M Specialty Display and Projection, a division of 3M that produces screen protection and privacy solutions for electronic devices. KC will lead the consumer, trade, media and interactive strategy and creative development for the division in 2014.


“Five years ago we did some powerful creative work that accomplished amazing results for 3M Privacy Filters,” said agency founder, Sue Kruskopf. “We couldn’t be more excited to be back on the business again.”

With the heightened awareness by corporations to protect confidential data from electronic hacking, KC will help 3M address another real problem in today’s increasingly mobile-centric world — visual hacking of data that is displayed in plain sight on laptops, tablets and smartphones on a daily basis. Whether it’s on a plane, in a coffee shop, or on a bus, 67% of employees expose sensitive data outside the workplace.

“KC brings an energetic and insightful team focused on delivering results,” said Jessica Walton, Marketing Communications Manager at 3M, “We’re excited to have KC on board.”

KC is currently developing work that will start in February of 2014.