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Clickbait Top 10


Senior Copywriter

Peter Hajinian, Senior Copywriter

You used to have to stand in the checkout line at the grocery store to read ridiculous headlines from magazines like the National Inquirer, Weekly World News, or InTouch—now you can read them anywhere on the internet! Even Weather.com!





Here are my TOP TEN:

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These are ridiculous, but they’re entertaining and eye-catching—even if you never click on them (and I have, they just lead to more clickbait). This is the world your online messages are competing in, especially if you’re doing native ads or sponsored content. Can you let your brand breathe enough to be as catchy and compelling as these are? If you’re offering a product or service, you’ll already be a step ahead: Your ads will be giving people something, as opposed to sending them to an infinite click hole.