About KC Truth
OUR GUIDING PHILOSOPHY
Find Truth.
Fight BS.
Be remarkable.
KC Truth is an independent agency based in Minneapolis, Minnesota. We are relentlessly dedicated to pushing brands to find their truth and rebel against convention. We use the combined power of smart strategy, modern media and bold creative to help our clients accomplish the remarkable.
OUR DIFFERENCE
What makes us remarkable
If you ask our clients what makes KC Truth special, in addition to the people and culture, these are some things you might hear.
Finding truth
Relentless dedication to uncovering truths that unlock a brand’s potential. (see Truth Workshop, Truth Bar)
No BS
We simplify the complex and cut through the BS that gets in the way. It’s hard-wired in our culture and values.
Boutique service
Independent and woman-owned since 1988 with reliably attentive and agile client service.
Global scale
Member of 90+ agency network across 30 countries providing added scale, expertise & market intelligence.
Unmatched resources
Premium audience profiling, data analytics and innovative media planning and buying tools.
Results driven
Commitment to measuring and optimizing to drive real business value for clients.
OUR SERVICES
Integrated, really
When our strategy, creative, and media minds work as one, we are unstoppable—creating a unified solution that’s greater than the sum of its parts. Even clients that don’t tap into all our capabilities benefit from our integrated expertise.
Smart Strategy
- Brand Strategy
- Engagement Strategy
- Journey Mapping
- Research + Analysis
- Digital, Social, Mobile Strategy
- Audience Research + Development
- Communications Planning
- Tracking Studies + Research
- Market Analysis + Positioning
- Cultural Insights
- Ethnographic Research
Bold Creative
- Brand Ethos + Persona + Voice
- Advertising Concepts + Copywriting
- Digital Creative Development
- Art Direction + Design
- Digital Video + Television
- Streaming Audio + Radio
- Digital Outdoor + Out-of-home
- Content + SEO + SEM Writing
- Collateral Creative + Production
- Brand Guideline Creation
- Web Design + Content
- UX Consultation + Design
- Brand Identity + Logo Design
- Infographics + Iconography
- Art Buying + Print Production
Modern Media
- Programmatic Experts
- Behavioral Targeting + Retargeting
- IP Targeting + Geotargeting
- Paid Social + Digital
- Paid Search + Keyword Strategy
- Print + Out-of-home
- Internet Video + Television
- Streaming Audio + Radio
- Audience + Market Prioritization
- Audience Segmentation + Analysis
- Psychographic + Demographic Profiles
- Advanced Analytics + Insights
- Customized Dashboards + Reporting
- Real-time Optimization
- User Tracking + Monitoring
- Campaign Measurement + Analysis
- Competitive Tracking + Analysis
- Social + Content Strategy
- Influencer + Blogger Programs
- Social Research + Insights
SPECIAL OFFERINGS
Ideas only we could dream up
Beyond traditional agency services, we’ve developed special offerings our clients love. Each was born of truth and our passion for creating remarkable ideas together.

Truth Workshops
Part brand strategy session, part therapy session designed specifically to align and inspire clients and their disparate stakeholders.

The Truth Bar
A members-only space dedicated to finding truth and sharing ideas. For clients, their teams, agency employees and special guests. No BS allowed. Learn more
CLIENT EXPERIENCE
Expertise born from hard work
We weren’t born yesterday. We have the experience—with clients both big and small— solving the seemingly unsolvable, whether it’s creating engaging consumer work or simplifying a complex B2B challenge.
Consumer
- 3M Privacy Filters
- New Heritage Feed Co.
- Plasti Dip
- Mythic Paint
- I See Me!
- Cost Cutters
- Surfacequest
- Sonus
- Fuji Ya
Health/Wellness
- Twin Cities Orthopedics
- HealthPartners
- UnitedHealthcare
- Optum
- Patterson Dental
- 3M Dental
- MyWonderfulLife
- Wilder Foundation
- MOFAS
- Prairie Stone Pharmacy
- Evercare – UHG
- LifePrint
Industrial/Manufacturing
- McNeilus
- Oshkosh
- Advanced Robotics for Manufacturing
- 3M
Food & Beverage
- Cargill
- EpiCor
- Post / Three Sisters Cereals
- No Name Steaks
- Sterling Waters
- Betty Crocker Kitchens
- Sport Shake
- Simon Delivers
Automotive
- Plasti Dip
- 3M Paint Defender
- Motorwerks BMW
- BMW of Minnetonka
Technology
- Entrust
- Field Nation
- Telex
- Zubie
Outdoor/Lifestyle
- Omnia Fishing
- Polaris Adventures
- Godfrey Pontoons
Financial Services
- Ameriprise Financial
- Transamerica Retirement Solutions
OUR LEADERSHIP
Work with people you love to work with

Robb Burnham
VP, Executive Creative Director

Alex Cullen
Director of Media
RECOGNITION


