3M Privacy Filters
Iconic ideas for an iconic brand.
Our relationship with 3M™ Privacy Filters has spanned many years and covers the gamut including communications planning, campaign development, media planning and buying. Early on the agency helped coin the term “visual hacking” to dramatize the very real risk of not protecting the private information on your screen from prying eyes. Since then, it has been an iconic central idea in most of the work we create.
Web & Social
Protected millions of screens from visual hackers by getting 3M seen.
Increase in lead generation
Reduction in cost-per-click