Advanced Robotics for Manufacturing
Creating a catalyst for robotics innovation
Advanced Robotics for Manufacturing (ARM), a Carnegie Mellon non-profit, is a government-funded organization tasked with bringing together the best and brightest public and private sector companies to accelerate growth in US-based manufacturing and workforce development. As the catalyst of this movement, ARM needed a brand worthy of their cause. KC Truth developed a distinctive logo, brand identity system, and brand expressions designed to tell their story and acquire new members to join them in their mission.
![](https://kctruth.com/wp-content/uploads/2023/03/ARM-Logo_Descriptor_RGB.jpg)
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Logo Design
![](https://kctruth.com/wp-content/uploads/2023/03/ARM-Logo_Descriptor_RGB-983x1024.jpg)
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Brand Expressions
![](https://kctruth.com/wp-content/uploads/2023/03/ARM_Landing_Page-1024x788.png)
![](https://kctruth.com/wp-content/uploads/2023/03/arm-robots-careers-1024x495.png)
![](https://kctruth.com/wp-content/uploads/2023/03/arm-ohio-1024x495.png)
BRAND