Entrust is a technology company with global reach that keeps the world moving safely by enabling trusted identities, payments and data protection around the globe. Their products and services range from the access controls for critical government agencies to machines that issue passports and credit cards around the world to encryption technology that secures websites and digital experiences. KC not only helped Entrust arrive at a new brand story and positioning (through our Truth Workshop), but we also helped pull off a global launch of their new identity, complete with video, digital, PR and TV. And all of that, in the middle of a pandemic.