RJF AGENCIES
NOT JUST REBRANDING, BUT REDEFINING A BUSINESS.
NOT JUST REBRANDING, BUT REDEFINING A BUSINESS.
Unlike other insurance agencies, RJF doesn’t just sell insurance and employee benefits, they proactively identify potential risks for clients before something happens. KC developed new brand positioning and messaging hierarchy for RJF as a risk prevention organization. We then created a new brand identity, collateral and sales support materials to launch the new brand.
BROCHURE
IDENTITY
COLLATERAL
WEBSITE